Curriculum
- 9 Sections
- 9 Lessons
- 4 Weeks
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- Module 1: Introduction to AI in Digital MarketingModule 1: Introduction to AI in Digital Marketing What AI is (in simple terms) How AI is changing marketing today Benefits and limitations of AI in marketing Real-world examples of AI-driven campaigns Exercise: Identify 3 areas in your own business/marketing where AI could save time or money.1
- Module 2: AI for Content Creation1
- Module 3: AI in Social Media Marketing1
- Module 4: AI in Email & CRM Marketing1
- Module 5: AI in Advertising & Paid Media1
- Module 6: AI in SEO & Analytics1
- Module 7: AI for Video & Visual Marketing1
- Module 8: Ethical Use of AI in Marketing1
- Module 9: Final Project – Building an AI-Powered Digital Marketing Campaign1